Wednesday, February 3, 2010
Return of the politically incorrect pencil crayon
Ahhh, there's nothing like "natural flesh" in the morning!
My ad class spent this morning drawing "roughs" - hand-drawn sketches that will appear as full-page ads in their magazines later this semester.
To enhance the assignment, CreComm student Greg Berg brought in his awesome vintage collection of "Laurentian" pencil crayons (not a typo, the company has since changed its name to Laurentien) and produced the "natural flesh" pencil crayon, above, otherwise known as the politically incorrect version of "Peach" or "Blush Pink."
Crayola stopped calling its crayon "Flesh" in 1962 to reflect the very real possibility that flesh actually comes in a variety of colors, though that didn't stop the company from waiting four more years to change "Indian Red" to "Chestnut." Wow.
I'm not sure when Laurentien stopped producing "Flesh" pencil crayons - I couldn't find a reference online - but I do recall these pencil crayons and their iconic design and illustration of a cabin on a snowy hillside being a staple of every kid's back-to-school supplies.
Now if they'd only get rid of "Pasty, White Norwegian," I'd be set.